Visibility built
to grow your
membership.

We create and deploy content for athletic clubs, lifestyle brands, and apparel labels — built to get seen, get shared, and get people through the door. Whether you're signing your first 15 members or scaling toward your next 100, I build the visual presence that gets you there.

Book a 15-min call → See the reel

Every inquiry answered within 24 hours · Free 15-min scope call

REC
9:16

Work seen alongside

Case study 01

One event, a season of sign-ups

Watch on Instagram ↗

The brief

Tume Tennis Club was closing out Season 5 of their Team Singles Tournament with a Nike Court activation and needed the day to work twice: once for the members in the room, and again as the pitch for next season's roster.

What we made

One-day shoot, small crew. A 60-second vertical recap for the feed, four cutdowns for stories, and a stills set for the club's sign-up page — all delivered inside 72 hours while the event was still fresh.

The result

+57K

REACH IN 30 DAYS

+150

NEW MEMBER SIGN-UPS

72h

SHOOT TO DELIVERY

"Birook captures it all... he helped us document this community in a way that feels as special as the experience itself."

SHAINA ZAIDI, CO-FOUNDER — TUME TENNIS CLUB

Highlighted work

Scroll → · tap any cut to play

What you can book

Three ways to work together

Starting points, not quotes. Knowing them up front means the call we have is about your season, not about whether we're in the same ballpark.

MOST BOOKED

01 — Event day

Single Capture

from $1500

  • One day on site, solo crew
  • One hero vertical cut + cutdowns
  • 72-hour delivery, next day edits available
Get a quote →

02 — Monthly

Content system

from $5K / mo

  • Two shoot days a month
  • 12+ vertical edits, posted on a schedule
  • Monthly read on what performed
Get a quote →

03 — Campaign

Brand activation

custom

  • Multi-day / multi-location coverage
  • Hero cut and paid-media versions
  • Agency and brand-team ready deliverables
Start a conversation →

What happens after you reach out

STEP 01 — DAY 1

15-minute call

You tell me the season, the audience, and the date. I build a timeline and tell you what it costs.

STEP 02 — WEEK 1

Shot plan and shoot

A one-page plan before we roll, so you know exactly which moments we're capturing and what they're for.

STEP 03 — 72 HOURS

Edits in your hands

Hero cut plus cutdowns, sized for Reels, TikTok, and Stories, with one round of revisions included.

Birook Woldeyohannes, founder of C24 Productions

Birook Woldeyohannes
Founder, C24 Productions

About

I'm Birook — a video producer and editor based in LA who's spent the last four years learning that great content isn't just about a good shot.

It's about building a system: one that captures fast, edits faster, and gets your brand in front of the right eyes on repeat. I've worked hands-on with everyone from Nike-affiliated sports clubs to grassroots apparel brands, and I bring the same level of care no matter the size of the budget.

I run point on strategy, the shoot, and final review for each project. For higher-volume months, I bring in trusted editors from my network to keep post-production moving, so your monthly cadence stays consistent without ever losing the throughline of one person who knows your brand inside and out.

I'm not just here to hand you a video — I'm here to help you build the visibility that turns into real growth.

Ready to grow
your visibility?

Tell me about your club, your brand, your next release. Six answers and I'll come back with a real number.

↳ Replies within 24 hours, always

↳ Prefer to talk? Call or text

↳ Or DM @birookwy

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